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KAREPLUS
The Caring Company

Kareplus, a healthcare staff provider acoss the UK, required a full rebrand of the buisiness including a new website
and CRM system to manage all there branches

HOW WIN MEDIA Helped...


Being one of the largest care companies in the UK Kare Plus, partnered with Win Media, have seen rapid national growth. With now over 90 franchises across the UK, developing the online presence and internal processes within the business was key to continued success.

Win Media provided a range of services to Kare Plus including a bespoke online CRM system working alongside the website, branding and print as well as SEO and PPC marketing solutions. The website see's visitors across the UK and continues to grow its presence online as part the successful campaign.

Kare Plus trusts Win Media to continue to deliver outstanding online and offline marketing solutions to the brand. The company has witnessed first hand the effects of investing in the online presence of a brand. Win Media has helped Kare Plus grow to be one of the largest care agencies in the UK.


RE-BRANDING Design & Marketing

With the development of the new website, Kare Plus also looked to bring their offline branding and print work up to the standard their online project had set.

Print solutions for Kare Plus, provided by Win Media included brochure and stationery design as well as corporate branding. The new brochure design looked to build on the Kare Plus brand and present the franchise as the industry leader it is.

PHOTOGRAPHY & Videography

Showing Kare Plus as the caring company. Kare Plus emphasises how much value they place on the quality of car they provide, as well as the standards all staff adhere too. To help Kare Plus promote their high standards of care, staff as well as the brand, Win Media worked alongside Kare Plus to create several marketing based videos for the website.

Win Media provided professional video shooting, editing and script recording for all of Kare Plus' promotional videos. The videos are regularly featured across Kare Plus content around the web and used frequently in online advertising.


WEBSITE
& CRM System

As one of the fastest growing franchises in the UK, Kare Plus need a new web platform to serve as a firm base for their on and off line marketing strategy. With 1000’s of users now logging onto Kare Plus every week the website needed to provided those users with clear navigation and a swift user experience.

The new website boasts a clean visual appearance, promoting Kare Plus’ services unobtrusively across the site. This is backed by engaging, well structured content throughout internal pages.

The franchisors have all benfited hugely from the new upgraded branch finder. Feedback helped both users and internal branches.


Franchise
Resource Centre

All branches can interact and recieve the information via the CRM system


Over 80 Internal
Microsites

All branches can interact and recieve the information via the CRM system


Careers &
Jobs Feed

All branches can interact and recieve the information via the CRM system


Win Media provided a full online solution to Kare Plus. The company looked to Win Media to provide a full web based platform that could incorporate internal process documentation for franchises, manage job listings across a multi-franchise micro-site level and effectively manage the wide range of content seen across the site.

The bespoke online platform built for Kare Plus by Win Media caters to all the demands of a modern franchise. The dynamic system allows Kare Plus to continually develop the system, ensuring their new platform can grow alongside their demands.

The internal platform now acts as a home for employees and business owners across the franchise. Staff management, job listings and promotional material are available to various users across the system, which allows Kare Plus to maintain a firm grip on the growth and presence of the franchise.

ONILINE & Marketing

Online marketing is a cornerstone of the overall marketing strategy employed by Kare Plus. Working with Win Media for over 2 years, Win Media has managed to significantly grow both the online and national presence of the brand significantly Achieving top results across Search Engines and driving a steady flow of both organic and pay per click visitors to the site.

Win Media has been working with Kare Plus developing the online presence of the website, implementing effective SEO into the new website from the ground up. Since the partnership was crafted, Kare Plus has hugely benefitted from an active search campaign.


80% INCREASE

Visits Through
Google UK

120% INCREASE

Visits Through
Referral Websites

-30% INCREASE

Avg Pay
Per Click

275% DECREASE

Page 1
Rankings


Client Feedback

Win Media provided Kare Plus a consistent high level of service throughout the website project, and continue to do so with all on-going projects. Tess Welsh - Kare Plus

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Contact

Discover how far your business can go. Win Media provide comprehensive business branding, marketing and online solutions. Talk to us today for a friendly chat: hello@winmedia.co.uk

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